Facebook Advertising Campaigns for the Automotive Industry

Case Study 1

OBJECTIVE | To sell new cars during a sale period

APPROACH | WhiteSpace used data from existing customers, and sought out new customers using targeting and behaviour methods, to generate leads, where the prospect filled out a form with their name, phone number, email address, and the vehicle they are interested in, which was integrated directly into the clients CRM.

RESULTS | 70 leads in 2 weeks, which have so far resulted in 9 car sales. Further sales are expected, with others being put into the email database for future marketing opportunities.

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Case Study 2 | Facebook Advertising Campaign to increase Service Revenue

OBJECTIVE | To increase service business

APPROACH | WhiteSpace created a local campaign, with an offer for new customers to redeem within a certain time period, where they would get a bonus when they booked a service. Data from existing customers was used along with interest based targeting.

RESULTS | 104 offers have been saved to date, with over 20 new customer marketing service bookings within the first 2 weeks of the campaign, at an ad spend acquisition of just $19 per offer saved.

Grow your Service Division with proven Facebook Advertising techniques. Try it today.

Case Study 3

OBJECTIVE | To generate leads for a specific brand, supporting a national campaign.

APPROACH | WhiteSpace used data from existing customers, and sought out new customers using targeting and behaviour methods, to generate leads, where the prospect filled out a form with their name, phone number, email address, and the vehicle they are interested in, which was integrated directly into the clients CRM.

RESULTS | 189 leads in 2 weeks, for just $12 per lead.

If you are looking for an experienced lead generation marketing team on board, then talk to us.

Case Study 4 | Dedicated Automotive Used Vehicle Facebook Campaigns

OBJECTIVE | To generate CONSISTENT leads for used cars

APPROACH | WhiteSpace developed a campaign based around real vehicles savings and imagery, positioning the dealership with trust and familiarity, to drive leads which contactin name, phone number, email and the type of vehicles that they were seeking.

RESULTS | ENORMOUS number of leads, 263 were delivered in 6 weeks, at $13 per lead, resulting in 25% conversion from lead to vehicle sale.

Contact us to get more leads for your dealership.