Wedding Function Venue Chatbot Campaign
OBJECTIVE | To build a long-game email database to book in weddings for the next 12 months
APPROACH | WhiteSpace developed a Facebook Messenger campaign based around an offer, that people could access after providing their details. In a month, the campaign delivered 146 emails into the database for ongoing nurturing, with 1 wedding booked so far!
RESULTS | 232 optins to the chat bot, with 146 emails entered into the database in a short period, for $2.90 per optin.
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ONLINE ADVERTISING STRATEGY
DATA ANALYSIS
CREATIVE IDEATION
MEDIA BUYING
DESIGN
COPY / CALL-TO-ACTION
PLANNING
ART DIRECTION