A Branding Agency That Helps Find Your Main-Character Energy
Branding is the spark that makes people feel something about your business. It’s the reason a name sticks in their head or a logo triggers instant recognition. Good branding makes you liked, but great branding makes you a memory, evokes emotion and builds reputation.
At WhiteSpace Marketing, branding becomes the part of your business that speaks without saying a word (although your brand language comes into it too). We create identities that feel human and magnetic, creating a deep connection between your business and your customers to help you grow. Contact us today and tap into the creative energy that will make your business unforgettable.
Over 20 years of experience will take you from “How do we even start?” to “Oh, I totally get it!”
Why a Branding Service is The Best Investment Your Business Can Make
Big brands don’t own the rights to good branding. Every business, whatever the size, benefits from when customers feel something real about them. A strong brand takes you from being just another option and plants you firmly in people’s minds as the one they have to choose.
Branding is the glue that holds your reputation, visuals, voice and customer experience together. It makes it easier to market your business, sell your products and services, and make you feel human, memorable and easy to trust. That’s what drives loyalty, referrals and long-term growth. Investing in a branding service isn’t just about making things pretty or your logo. It’s about giving your business a personality that people want to come back to, and that’s what we do at WhiteSpace Marketing — and we do it well.
Words are powerful. They are so powerful that 68% of businesses say brand consistency contributes to a more than 10% to 20% growth in their revenue. What would that type of boost in your revenue do for your business?
Working with an integrated marketing communications agency to develop your brand voice and ensure it’s consistent across your website, social media and other content, so you don’t even have to think about it. We find your story and how to tell it so it captivates people to use your business. Discover our branding roadmap and how we’ll do it.
Have a look at our work.
Our Branding & Design Services
That Do The Heavy Lifting
Logo & Visual Identity Design
Your logo is the instant ‘Oh, I know them’ moment — or not. We create visual identities that feel familiar fast, and stand out for all the right reasons.
Brand Strategy & Positioning
Great brands don’t just turn heads, but claim their spot in the market. We’ll help you craft a strategy that puts your business in front of the right people with the right story.
Brand Voice & Messaging
Your brand’s voice is what makes people lean in or scroll on. When it’s consistent, captivating and just straight-up you, it feels authentic, is easy to connect with and impossible to forget.
Style Guides & Brand Playbooks
Consistency isn’t boring. It’s powerful. We build guides that keep your look, feel and voice on point so your brand shows up the same everywhere.
Rebrands
Businesses grow, change and even just outgrow their old selves. When this happens, we give your identity a refresh that fits who you are now and where you’re heading next.
Our Branding & Design Services That Do The Heavy Lifting
Logo & Visual Identity Design
Your logo is the instant ‘Oh, I know them’ moment — or not. We create visual identities that feel familiar fast, and stand out for all the right reasons.
Brand Strategy & Positioning
Great brands don’t just turn heads, but claim their spot in the market. We’ll help you craft a strategy that puts your business in front of the right people with the right story.
Brand Voice & Messaging
Your brand’s voice is what makes people lean in or scroll on. When it’s consistent, captivating and just straight-up you, it feels authentic, is easy to connect with and impossible to forget.
Style Guides & Brand Playbooks
Consistency isn’t boring. It’s powerful. We build guides that keep your look, feel and voice on point so your brand shows up the same everywhere.
Rebrands
Businesses grow, change and even just outgrow their old selves. When this happens, we give your identity a refresh that fits who you are now and where you’re heading next.
Branding Services That Turn ‘Meh’ Into Memorable
Every brand starts with the same foundation, and that foundation is asking the right questions. What do your customers expect? What do you want them to feel? How will the brand show up in the real world, such as your website, which socials you have, if it’ll be stitched into t-shirts? These answers shape everything to come next.
Our process then moves from curiosity into creation. We test ideas, refine them, and turn them into visuals and messaging that reflects the heart of the business. The outcome isn’t a stack of guidelines gathering dust, but rather a brand that feels human, looks sharp and works in practice. Contact us today to find your true business identity.
Our experience working with WhiteSpace Marketing has been nothing short of exceptional.
TriCare has been working with WhiteSpace Marketing for the past few months, and our experience has been nothing short of exceptional.
Their team’s expertise in digital marketing, especially in managing paid campaigns on Meta and Google, has resulted in quality leads and a lower CPL.
Not only is Whitespace knowledgeable and results-driven, but their proactive communication and commitment have made the entire process smooth and enjoyable. We highly recommend Whitespace.
WhiteSpace delivers amazing work – we highly recommend them!
What a dynamic duo Scott & Phoebe are, and their team is just as good! Their work is amazing, they are the loveliest people to deal with and their pricing is on point. I cannot recommend them highly enough.
I wholeheartedly recommend WhiteSpace Marketing to anyone seeking a dedicated partner in navigating the dynamic world of marketing.
What truly sets WhiteSpace Marketing apart is their unique blend of professionalism and approachability. Phoebe, Scott and the WhiteSpace Marketing team not only possess a profound understanding of the intricacies of digital marketing but also bring a warmth and accessibility to their interactions that make collaboration a genuine pleasure. Their commitment to excellence is evident in every facet of their work. I wholeheartedly recommend their services to anyone seeking a dedicated partner in navigating the dynamic world of marketing.
They understand our business needs and have been great at communicating and implementing their ideas.
They understand our business needs and have been great at communicating and implementing their ideas. They have proven their capabilities and knowledge through delivering OUTSTANDING RESULTS that help us achieve our goals, results like achieving 293 leads at $31 per lead, generating up to $146,500 worth of student enrolments.
Impressive, and first class.
The new website is very impressive. It is first class in every way.
Well done to everyone involved.
WhiteSpace are far more than a creative advertising agency.
They bring a level of experience and knowledge in understanding how to use marketing towards delivering business objectives, and have an ability to cut straight to the point and get results.
WhiteSpace took a complex business, and broke it down into clever streamlined marketing strategies.
The whole team has embraced this manageable and appropriate strategy, where previously we had struggled.
We’ve been working with Whitespace for many years and have enjoyed results not delivered by larger agencies.
The team at Whitespace are leaders in their space and deliver first class results. They get to the bottom of your business with a minimum of fuss and uncover meaningful insights to drive your brand and marketing.
We are thrilled with our website, it’s been a fantastic experience.
We felt very comfortable with Scott and Phoebe and the WhiteSpace Marketing team from the word go.They were in regular contact and we are thrilled with our website and the follow up service provided for any changes we have wanted to make, plus they provided training videos to enable us to make our own updates, it’s been fantastic.
Well done WhiteSpace, that was a ‘blooming bonkers’ campaign delivering amazing stats!
Well done WhiteSpace, that was a ‘blooming bonkers’ campaign with a million different creatives, so we are very grateful. Some amazing stats, including 13,936 landing page views at just 0.50c per, and 75,569 video watches – leading to over 80% of the 38 events being sold out!
Your team delivered amazing results for our data acquisition campaign!
At our quarterly digital marketing committee meeting, our board members couldn’t believe the amazing results from our data acquisition campaign – over 15,000 email optins in just under 4 weeks, at 0.31c per optin. WhiteSpace, you have outdone yourselves.
WhiteSpace have delivered on our latest Facebook campaign again.
WhiteSpace have delivered on our latest Facebook campaign again, supporting our radio and press marketing for our recent sale and helping us achieve record sales for our dealerships. Our most recent campaign with them delivered 263 leads at just $13 per lead, with 25% converting to car sales. WhiteSpace continues to make our lives easier, with proactivity, reliability, and consistently high service levels.
Working with Phoebe and the WhiteSpace team was a highly valuable experience. Their fresh perspective and deep understanding of customer needs helped us sharpen our messaging and better align our marketing with the unique challenges faced by our clients. Their approachable and down-to-earth style made the process both enjoyable and insightful. I highly recommend them to any business owner or marketer looking to strengthen their brand and build stronger connections with their audience.
The team at White Space Marketing, exemplifies professionalism and effectiveness. Their ability to break down complex marketing strategies into clear, actionable steps is great, making collaboration both seamless and efficient. They consistently deliver focused, high-impact solutions that cut through the clutter, resulting in strong engagement and an excellent return on investment. For those seeking a marketing partner who is results-driven and highly effective, White Space Marketing is an outstanding choice.
Zero beige. Zero boring. 100% branding company.
At WhiteSpace Marketing, we believe branding should feel alive, not locked away in a PDF nobody reads. With decades of experience in corporate marketing, agencies and brand management, our team brings big-picture smarts without the big-agency fluff.
What makes us different is the way our branding company works with you. Firstly, we ditch the jargon and overcomplicated workflows. Instead, we have real, honest conversations, come up with clever ideas and bring practical strategies that fit your business. Our team values collaboration, transparency and a good laugh along the way, because building a brand should feel energising, not exhausting.
The Branding Agency in Australia That Doesn’t Stay in One Lane
Great branding isn’t locked into just one type of business. The same creative spark that builds a retail brand can sharpen a professional service, lift up a startup or refresh a national player. We work across many different industries because every business deserves a brand that feels alive, connects with people and stands out.
We get it.
Filling in a form can feel like a big commitment.
Will I get harassed ’cause they have my details?
That’s a hard no.
Our initial conversation is 100% obligation free, and then it’s over to you.
And if we have a conversation with you, and get all the feels, well then, we get excited about how we can make your marketing take a pole-vault into the next level.
So there’s nothing to lose, and everything to gain, right?
Talk to you once you have filled in the form.
