• Understanding the Facebook Pixel (& installing it!) without having to learn code

    What is the Facebook Pixel, and why do you need it on your website? Have...

  • Google targets mobile websites

    If you haven’t noticed the fact that people are using mobiles for web browsing and activity, then you may have been living under a rock.

    People are using their mobiles for internet use more than their desktops, and additionally, it seems that mobile users typically convert more than traditional users.  Interesting.

    Well, Google has noticed this, and has adjusted their search algorithm to make sure that users are getting the best possible experience on these handheld devices.

    If your site isn’t mobile friendly, you will be penalised on the ranking system.
    You have 2 options:
    Make your existing…

  • Have a great Aussie Christmas!

    Merry Christmas From WhiteSpace

    There’s something special about Christmas in Australia.
    Celebrating a great year with friends and family over seafood so fresh it snaps, icy cold mangoes,
    and crisp refreshing bubbles … who could want for more!
    Click on the pik above to see our Christmas message.
    Or click here.

    From all of us here at WhiteSpace, we wish you the merriest Christmas, the most spectacular New Years,
    and most of all, we wish you happiness.
    We hope that the next 12 months is littered with…

  • Stop getting ripped off

    Don’t get ripped off by web company leeches, devoid of moral code or ethical backbone, but brimming with unnecessary technical jargon.

    Sadly, many businesses come to us half way through a getting their new website, having spent thousands of dollars with very little to show for it, all because they were impressed by some web developer speaking jargon mumbo jumbo.

    Yes the website technically working is super important but this should not be the first conversation that you have with a web company.

    They should ask about you, about your business, about your plans, what you want to achieve…

  • Using whiteboard animations

    People like to watch.

    Like it or not, we all like to watch video – look at youtube, the second largest search engine in the world. As a society, we are all attracted to imagery, so incorporating video within your website makes a huge difference in users remembering what you do, how you do it, who you do it for, and why you do it better.

    Why use whiteboard animations to stand out?

    It is understood that users who watch animated videos on retail websites, for example, are far more like to make a purchase than those who…