Top Digital Marketing Communications Strategies for 2025

It’s a big decision – who you are going to entrust with running your marketing to grow your business.

So we have developed a 6 part checklist for you – hope you find it helpful!

1 | THEY ASK THE RIGHT QUESTIONS
And they listen to your answers. The questions they are asking should always make reference to your goals and objectives, what you have done before, what has worked and what hasn’t, who is your target market. The…

If you have ever worked in Facebook Advertising, you will know of the canvas creative format.
This is now known as the Instant Experience, and here are the 3 reason why it is way, way better….

PIXEL AUTOMATICALLY ADDED
If you have a Facebook Pixel on your website, it will automatically be added to your Instant Experience ads. This means that you can retarget and use the data for future marketing.

OPTIMISED FOR MOBILE
Now that 80 – 90% of us are viewing…

Have you heard digital marketers talk about Conversion Ads with regard to their Facebook Marketing? Have you ever wondered what they are? Here is a simple explanation for you – hope you find it helpful!

Conversion ads are essentially based on someone clicking on a Facebook Ad, and the click takes them to a landing…

Are you wondering how Facebook Lead ads actually work?

Here are some simple guidelines to help you:

— Lead Ads work from an ad to an AUTOMATICALLY POPULATED form, which stays within the Facebook platform.

— Lead Ads are REALLY easy for people to fill in and submit, so it is worth testing…