• Marketing Survival 101 for today’s environment

    Wow. What times we live in. The world is changing around us every day. And...

  • 5 simple ways to start content marketing

    Content marketing.
    It’s just one more thing that private businesses have to take on board, plan, implement and measure.
    And honestly, because it is easy for these businesses to be overwhelmed by all these new and exciting ways to market, they don’t know where to start, how to start, or even what it means. Don’t feel bad, over 65% of private business are in the same boat.

    2 out of 3 companies are NOT implementing content marketing to communicate with and nurture their customers. That’s an opportunity.

    Like all things that are new, and therefore seem all too hard, the best way…

  • 7 simple website tips to make customers love you

    I did a presentation last week to 9 small business owners / managers about the simple things that make improve the customer experience on their websites.

    I love doing these because I get to talk about what I love – design, clean space, rules (!) imagery, and emotion.  As business owners, we tend to forget that people buy from people, and generally speaking, they buy from people they like and trust.  The main aim of these workshops is to impart practical and usable information for small to medium business owners to implement straight away.  There is…

  • 5 tips for perfect print work

    Personally, I love print.  I love digital design too, and just as well really considering the business that we are in, but to me there is nothing better than a crisp, quality brochure or magazine, beautifully designed and printed, arriving at our office ready for that first view.

    But how many of us have sent projects off to print, to find the quality of the print or the stock purely second rate?  From what I hear, a lot.

    It is almost like a lottery isn’t it.  You get something designed, or you design it yourself, you send it…

  • Affordable websites for small business

    If you are a small business, you want to have a website that looks great, and presents you
    professionally, but won’t break the bank.

    Maybe you are starting a new business, so want a presence to make sure you are
    being taken seriously, but you aren’t sure what you want a website to actually do.

    If you have a business, you need a website.  It’s a Fact.
    And online, you can look as big or as small as you like.

    Your business may not require 30 pages, with special features and functions everywhere,
    it might only need 5 pages to tell…