How to Use Your New Marketing Messaging (Let’s Make It Easy…)

Don’t know about anyone else, but I’m appreciating all the little things right now.

Things like seeing blue sky from our ‘work from home’ office. Having the cat … AND the dog… at my feet, which is always calming. Talking to my elderly father and father-in-law daily, to make sure they are following safety protocols. Hearing my daughter talk to her friends on the phone. Remembering the things that are important right at this minute,  the things that I find grounding.

Because if I am…

Where there are hard times ahead, there are also opportunities – sometimes they are hard to see, so I’d like to help out with some ideas for you.

In this article, we’re going to talk about restaurants and hospitality, and offer 5 ways to differentiate from your usual offering, to change things up, and how to tell people about it in today’s current environment based on take-away and delivery.

Because in this space, or really any sort of businesses, this is a time to seek…

Wow.

What times we live in. The world is changing around us every day. And frankly, many of us are fighting the constant challenge not to get overwhelmed or frozen (analysis paralysis anyone?).

Many blogs and articles that I’m reading have a distinctly dark tone. And that’s fine. But where there are hard times ahead, there are also opportunities.

In this article, we are going to focus on 9 key points to remember when you are trying to navigate the new normal…

Email marketing.

It’s like the dinosaur 🦕 of digital marketing, right? But get this.

In 2021, statistics tell us that email marketing campaigns generate $38 for every $1 spent. What the actual?

That’s 3,800% ROI – and I know that any marketer would be super happy to show those results over to clients!

Now stats like that sound too good to be true, right?

Well, here are a couple of our own…

Professional Services Business Email Marketing Services

One of our email marketing clients was in…