People are using their mobiles for internet use more than their desktops, and additionally, it seems that mobile users typically convert more than traditional users. Â Interesting.
Well, Google has noticed this, and has adjusted their search algorithm to make sure that users are getting the best possible experience on these handheld devices.
If your site isnât mobile friendly, you will be penalised on the ranking system.
You have 2 options:
Make your existing design responsive, if possible, or
Get a custom mobile designed site.
If you are looking at upgrading your existing website, now is the time.
What Google looks for in mobile websites
âą Images displaying properly
âą Fonts being large to read on a smartphone
âą âThumb-ableâ buttons â if links are too close together, or too small, itâs impractical for users
âą Ensuring all pages are mobile-friendly
âą Keeping content to screen width
If you are concerned about your keeping your google ranking, and all the work you have done to get there, then contact us. Avoid google demoting your site today.

Phoebe is a highly experienced marketer, brand strategist, and communication specialist at Whitespacemarketing, bringing over 25 years of experience across a diverse range of industries. She and her team help businesses cut through the noise with clear, strategic marketing that drives real results and builds lasting brand value.
With a career spanning everything from creative direction to digital campaigns and marketing communications, Phoebe combines sharp strategic thinking with a strong creative eye. Sheâs passionate about delivering work that not only looks great but performs, and regularly shares her insights to help businesses market with more confidence, clarity, and impact.
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